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Note: Session titles beginning with an asterisk (*) have student presenters.
AUTHORS: Brian Clark, Kentucky Department of Fish and Wildlife Resources; Walter Lane, Georgia Wildlife Resources Division; Barb Gigar, Iowa Department of Natural Resources; Keith Warnke, Wisconsin Department of Natural Resources; Matt Harlow and Phil Seng, D.J. Case and Associates; Tom Beppler and Mark Duda, Responsive Management; Tom Allen and Rob Southwick, Southwick and Associates
ABSTRACT: The proportion of hunters whose primary motivation is harvesting their own meat has increased substantially over the past 10 years in America. This increase likely reflects heightened public concerns over the ethical, social and health considerations associated with where our food comes from. Locavores--individuals and communities having interest in consuming locally grown and sustainable foods--comprise an important population of prospective new fishing and hunting participants. We researched interests and experiences of food-motivated, prospective new adult hunters and anglers. We provided support for and evaluations of pilot programs for locavores in 5 states. We also conducted a market analysis to identify common characteristics of pilot program participants and to recommend population centers that would likely be fruitful for outreach efforts aimed at locavores. We built the Locavore.Guide website to house reports assembled from these efforts, other extant resources pertaining to recruiting adults and locavores, and new tools produced as part of this project, all for use by agencies and partners to conceptualize, plan, design, market, evaluate and improve programs for adult locavores.